Wisdom and wisecracks
Why web designers need a copywriter in their back pocket
Web design and copywriting go together like lockdowns and sourdough. Good copy brings your amazing web design to life by injecting personality, story, and boosting UX - here’s how collaboration works – at every stage of a web design project.
What's the deal with email marketing?
If you’re looking for a powerful marketing strategy that doesn’t cost a fortune — pick email! Email marketing is a simple, affordable way to tell your people about new offers, services and products. It’s also a clever way to develop long term relationships with your faves — and keep them engaged with your business.
Is your website ready for 2021?
Your website is a living thing and it needs regular TLC. Here are a few quick tweaks to make sure you’re raring to go for the new year.
How to write an irresistible headline
Here are 5 ways to make your headlines pop because 80% of readers never make it past the headline — so you’ve gotta make those headlines tasty. I’ve got you covered with these tips.
Zombies will save you! (And other writing tips for 2023)
It’s super important that your writing says what you want it to say, clearly, simply, and with style. Here are 3 tips to make your writing sparkle.
Why digital strategy?
With so much digital noise out there, ‘spray and pray’ marketing is becoming less and less effective, here’s why you need a comprehensive digital marketing strategy.